Less, but better.
Rams’s Braun T3 → iPod → Linear. Strip a 1955 console radio down to the T3, and flip the ET66 calculator into the iPhone.
Read the essay → live 02 · immersive essayThe Grid Is the Truth.
Bauhaus Dessau → repeat(12, 1fr). Snap a designed-by-eye page onto the rails and reflow a card layout across 4/8/12 columns.
Helvetica Is a Weapon.
Müller-Brockmann’s 1958 Musica Viva poster → the blueprint grid. A live type-scale explorer and Ruder’s line-length test.
Read the essay → live 04 · immersive essayOf the Hill, Not On It.
Fallingwater’s compression-and-release entry → progressive disclosure. Walk Wright’s sequence, then layer a 40-setting page yourself.
Read the essay → live 05 · immersive essaySpeed Made Solid.
Loewy’s S-1 locomotive → the pill button. Turn the corner-radius dial from machine to capsule and learn the nested-radius formula.
Read the essay → live 06 · immersive essayBuilt to Fit the Body.
The Eames Lounge’s flexing shells → thumb zones. Reveal the reach map, misplace the buy button, and take the Fitts’s Law tap test.
Read the essay → live 07 · immersive essayThe Handle Tells the Hand.
Norman’s lying hotel door → click triggers. Push the door yourself, then interrogate six UI suspects for false affordances.
Read the essay → live 08 · immersive essayGood Taste Is a Cage.
Sottsass’s Carlton bookcase → expressive UI. Flip a promo card between beige and Memphis, then spend the delight budget like Kahneman.
Read the essay → live 09 · immersive essayThere Are 360 Degrees.
Zaha Hadid’s Heydar Aliyev Center → the continuous canvas. Shear a layout through three geometries and pan a camera-based page.
Read the essay → live 10 · immersive essayThe Beauty of the Crack.
Rikyū’s raku bowl → textured portfolios. Crack it, mend it in gold, and turn the ma dial until the page starts breathing.
Read the essay →